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Home PeopleGulf Market Influencers Noha Nabil: The Kuwaiti Influencer Who Became a Top Arab Social Media Powerhouse

Noha Nabil: The Kuwaiti Influencer Who Became a Top Arab Social Media Powerhouse

by Sherin Shahanaz
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Noha Nabil S Mohammad, born on November 11, 1983, is a prominent Kuwaiti social media influencer renowned for her significant impact in the digital world. In 2017, she was recognized by Forbes as one of the Top 10 Most Influential Arab Women in Social Media.

Nabil was born in Kuwait and made her first media appearance at the age of 9 as a presenter on the show Mama Anisa on Kuwait Television. Her early work earned her a nomination for “Best Presenter of a Children’s Program” at the Cairo International Film Festival in 2000.

She pursued higher education at Kuwait University, where she obtained a degree in chemical engineering in 2005. After moving to the United States in 2008, Nabil launched her personal fashion and styling blog, See Fashion in My Eyes, in 2009. Her influence on social media was further recognized in 2017 when she became the first Arab to receive a gold medal from Snapchat.

In addition to her blogging career, Nabil has also made a mark in the world of poetry. She performed at the Salalah Khareef Festival in 2003 and published a poetry collection titled ملح الشعر (“Salt of Poetry”) in 2015. This collection includes notable poems such as “أمانه يا حمد” (“Amana Ya Hamad”), “السكسوكه” (“Saksokeh”), and “حلم الطفوله” (“Childhood Dream”).

Noha Nabil’s influence extends beyond social media as she collaborates with several luxury brands for advertising and endorsements. Her portfolio includes partnerships with Bourjois, Swarovski, Messika Jewelry, Givenchy, Fendi, Armani, and Versace. She has also established her own brands, including ELEVEN ELEVEN, a clothing line, Noha Nabil Beauty, a beauty brand, and Retrouvailles, a perfume brand.

In 2016, Nabil was named the “Most Influential Arab Figure” at a festival in Kuwait. The following year, Forbes ranked her fifth on the list of “The Top 10 Most Influential Arab Women in Social Media.” She was recognized as the Most Influential Figure in the Arab World at a Ramadan festival in 2018. By 2020, Vogue Business described her as “by far the biggest influencer in the Arabic Middle East,” highlighting her unparalleled impact and reach in the region.

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